Wednesday, February 1, 2012

Ch. 1 Brief History Of Apple Inc.

Apple started on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. The hand built "Apple 1" computer went on sale July 1976 for $666.66. Apple became Apple Inc. on January 3, 1977. By the end of the 1970's Apple had a staff of computer designers and a production line of computers. Later on in the years by the time Apple went public, it generated more capital than any IPO since the Ford Motor Company in 1956. Which led to 300 millionaires being created more than any company in history. In 1984 Apple released the first "Macintosh" computer which sold well at the beginning but not so well during the follow up sales. During 1985 a rift began between Steve Jobs and CEO John Sculley. Jobs wanted to remove Sculley from the CEO and when Sculley found out he held a board of directors meeting and had removed Jobs from his duties. Which led to Jobs resigning from Apple. Starting in 1989 Apple started releases several versions of a Macintosh portable. After improving their model's after each time the magazine "MacAddict" referred to the period from 1989 to 1991 as "the first golden age" of Macintosh. After a few struggling years Apple replaced then CEO Micheal Spindler with Gil Amelio in 1996. Who bought the Next company owned by Steve Jobs and brought him back to Apple as an advisor. In 1997 Steven Jobs announced that Apple would work with Microsoft to release new versions of Microsoft Office for the Macintosh. Then on November 10th, 1997 Apple introduced the Online Apple store. On August 15, 1998 Apple introduced the iMac. Which sold almost 800,000 units in the first few months. On May 19, 2001 the first Apple retail stores opened in Virginia and California. While on October 23rd 2001 they announced the iPod and released it on November 10th which became a huge success. Selling over 100 million units in 6 years. Apple's iTunes store was introduced in 2003 offering song downloads for 0.99 cents and became another success with 5 billion downloads by 2008. On January 9th 2007 Jobs announced the name of Apple Computers Inc to Apple Inc. He also announced the iPhone. Apple share's reached an all time high the following day. July 2008 Apple released the App store for the iPhone and iPod touch. After a month the App store brought in 1 million dollars daily and the store had sold 60 million applications. On January 27, 2010 Apple announced the iPad. Which was released on April 3, 2010 and sold over 500,000 units on the first week. On October 2010 Apple shares reached an all time high over 300 dollars a share.

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